Plastic fulfills important functions in grocery retailing: It is sturdy, lightweight and can be used in many ways. In particular, plastic protects food during transport and allows us to guarantee quality, shelf-life and freshness for our customers. However, because more and more plastic is produced and too little recycled, plastic trash is a growing problem for humans, animals and the environment.
Lidl Malta is aware of its social and environmental responsibility and of the importance of treating resources in a conscious way. That's why we set ourselves the goal of reducing plastic in our own brand products packaging by 20% by 2025, as well as making 100% of branded product packaging recyclable by the same date. These measures are part of REset Plastic, the international plastic strategy of the Schwarz group, to which Lidl Malta has adhered. This all-round approach ranges from non-use, to design, recycling and disposal, up to innovation and awareness. This reduces the use of plastic and creates closed cycles.